Why choose IMS Group over Royal Mail for your Leaflet Distribution?

When it comes to reaching your local customers, door-to-door leaflet distribution remains one of the most effective and affordable marketing methods. But not all distribution services deliver the same level of care, accountability or value for money.

At IMS Group, we offer a smarter, more personal and cost-effective alternative to Royal Mail for businesses in Bournemouth, Christchurch, Poole and the surrounding areas. As a trusted local leaflet distribution company, we combine modern technology with a family-run, community-focused approach to ensure your campaign makes a real impact.

Here’s why more and more businesses are choosing IMS Group over Royal Mail:

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1. We’re a Local, Family-Run Business That Cares

Unlike national postal providers, IMS Group is based right here in Bournemouth. We’re a family-run business that knows the area inside out — from busy high streets to quiet residential pockets. This local knowledge allows us to target your audience more efficiently and respond quickly to your needs.

When you work with IMS Group, you’re not dealing with a faceless corporation. You’re working with real people who genuinely care about helping local businesses grow and thrive. Many of our clients come back again and again because they value the personal service and attention to detail that sets us apart.


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2. GPS-Tracked Distributors for Full Transparency

We know that trust is essential when you’re putting your marketing campaign into someone else’s hands. That’s why all of our distributors are fully GPS tracked, allowing us to monitor exactly where and when deliveries take place.

This means you receive real-time progress updates, giving you complete peace of mind that your leaflets are being delivered to the right areas at the right time. No vague promises — just transparent, accountable distribution.


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3. Trusted by Local Businesses and Community Projects

Over the years, IMS Group has built a strong reputation as the go-to leaflet distribution service in Bournemouth, Christchurch, Poole and beyond. From small independent shops to larger organisations and community campaigns, we’ve helped a wide range of clients deliver their message directly to thousands of local households.

Our reliable and friendly team takes pride in representing your business professionally. That’s why so many local businesses trust us to handle their leaflet campaigns time and time again.


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4. Design, Print & Delivery All Under One Roof

Another key advantage of choosing IMS Group over Royal Mail is that we offer a complete start-to-finish service. We can design, print and distribute your leaflets, meaning you only need to deal with one experienced local team throughout the entire process.

Whether you already have artwork ready or need help creating eye-catching designs, our in-house team ensures your leaflets look professional and are printed to a high standard — before delivering them directly to your target audience.


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5. Competitive Pricing Without Compromising Quality

Leaflet distribution should be affordable without sacrificing reliability. IMS Group offers competitive pricing that often beats Royal Mail, while still delivering exceptional service.

Because we’re a local business with lower overheads and a more flexible approach, we can offer cost-effective distribution options tailored to your budget and campaign size. You get the benefit of professional, transparent service at a price that makes sense for your business.


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6. Target the Right Audience with Our Customer Prospector Tool

One of the biggest advantages of choosing IMS Group over Royal Mail is our ability to pinpoint your ideal audiencewith precision. Using our powerful Customer Prospector tool, we can help you target exactly the right people, in the right locations, every time.

Whether you want to reach specific neighbourhoodsparticular types of properties, or certain demographic groups, our Customer Prospector analyses data to find the most effective distribution areas for your campaign.

This means your leaflets aren’t just being delivered — they’re being delivered strategically, ensuring you get maximum impact and a better return on investment. Instead of a broad, unfocused drop, you get a targeted distribution plan designed to reach the people who are most likely to become your customers.

🚀 Lift off with IMS Group: Your Local Partner for Effective Leaflet Campaigns

Whether you’re launching a new product, running a seasonal promotion, or simply looking to increase local brand awareness, IMS Group is the trusted partner for leaflet distribution in Bournemouth, Christchurch, Poole and the surrounding areas.

By choosing us over Royal Mail, you get:

  • A dedicated, family-run local team
  • Full GPS tracking and real-time updates
  • End-to-end design, print and delivery service
  • Competitive prices and flexible options
  • Data-driven targeting through our Customer Prospector tool
  • A proven track record with local businesses and community projects

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Get Your Leaflets Delivered the Smarter Way

Don’t leave your marketing campaign to chance. Choose IMS Group for reliable, transparent and cost-effective leaflet distribution that gets results.

👉 Contact us today to discuss your leaflet campaign, get a free quote, and see why so many businesses prefer IMS Group over Royal Mail.

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